New Strategies for Facebook Ads after Updated Privacy Policy of iOS
Apple's iOS 14 update has triggered a lot of conversations in the digital space about what it means for users and how it relates to Facebook advertising. You've probably heard or read
Feb 12, 2021
Key Differences Between On-premises vs Cloud-based SaaS
When it comes to choosing which is best between an on premise and a cloud-based SaaS model, many enterprises find it hard to make a decision because they are unable to properl
Feb 05, 2021
Почему Ñтоит Ñерьезно отноÑитьÑÑ Ðº мошенничеÑтву в Ñфере интернет-рекламы
Рекламное мошенничество это сознательная и преднамеренная деятельность, направленная на изменение ре
Feb 01, 2021
5 трендов защиты данных, которые определÑÑ‚ безопаÑноÑть в 2020 году
Несомненно, 2020 год запомнится надолго, ведь в течении этого года уже произошло столько определяющи
Feb 01, 2021
Best Affiliate Niches in 2021
There are many affiliate marketing niches out there but some are more profitable than others in terms of either high payouts or rising demands. If you are looking for affiliate marketing n
Jan 31, 2021
Myths About Moving Your Affiliate Programs To Saas
Although SaaS is growing fast in popularity, there are many widespread assumptions about the model. The debate on which is better between SaaS platforms and in-house solutions has raged on
Jan 06, 2021
How Adjust And Appsflyer Are Improving Roas Data For Advertisers
Metrics can be best described as the foundation of any successful marketing campaign and there are several of them that marketers look out for such as quality score, click-through rate or co
Jan 03, 2021
Wrap Up Of The Year
The year 2020 has been quite a successful year for Offer18 and with this, We look forward to taking this successful Era in the long run and keep on helping your business to grow li
Jan 01, 2021
How Predictive Analytics Takes The Guesswork Out Of Campaign Performance
Just like everyone wants to be sure that they are getting the best bang for their bucks, advertisers today also love to get some level of guarantee on their ad spend. Until a few years a
Dec 30, 2020
How IOS14 Is Changing The Future Of Mobile Advertising
The mobile advertising industry is always evolving as new events and trends contribute to shaping it year after year. One of the biggest changes in 2020 is Apple’s slew of privacy announce
Dec 28, 2020
Addressing The Need For Diversity, Equality And Inclusion In Affiliate & Performance Marketing
The core purpose of affiliate marketing and the marketing industry in general is to promote and sell products to an audience. However, the nature of this discipline requires some form
Dec 26, 2020
G2 Awarded Offer18 with 6 Awards
Ease of Use Quality of Support Ease of Setup G2 is the world’s largest tech marketplace where businesses can discover, review, and manage the tech
Dec 22, 2020