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How To Take Charge of Brand Awareness Campaign?

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Offer18 is Now Google Certified Click Tracker

It is a piece of Glad Tidings for Offer18!! It has notched up Google Certified Click Tracker status, marking a defining moment in the company’s trajectory within t

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Digital Marketing Strategies that Take the Cake for Your Business!!

Don't you want to know those secret sauces that can help you succeed in your marketing efforts by leaps and bounds? Don't you want to be in the know of how y

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iGaming in Affiliate Marketing: Get the Best of Both Worlds

iGaming is a term that corresponds with playing online games in return for money, prizes, or rewards. This quid pro quo mechanism is ripe for sports bettin

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Is the Marketing Industry Reeling under the Shock of iOS17 Privacy Update?

Apple has dropped a bombshell for the marketing industry with its latest scoop on the iOS17 Privacy Update. The Ad tracking user identifiable parameters wi

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Can Affiliate Marketing Turn FinTech Industry On Its Head?

Technology has been integrating well with many industrial sectors, and the financial industry is no exception. Financial industries across the board have begun to rea

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Customer Referrals -Becoming The Quintessence Of The Marketing World!!!

What is a Customer Referral Program? A Customer Referral program holds a great deal of promise for businesses. Customers receive ince

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Embracing Affiliate Marketing In SaaS

With more organizations migrating their data and infrastructure to cloud servers, Software-as-a-Service (SaaS) is gaining traction and becoming salient to di

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Branding vs Performance Marketing: Which Befits Your Business?

What Is Branding? A Brand is the perceived image, stature, and visibility of your company in the eyes of your customers. It is

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How does an Ecommerce business need Affiliate Marketing to Proliferate?

What is Ecommerce Affiliate Marketing? Ecommerce Affiliate Marketing is injecting the online element into traditional marketing. Ecommerc

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Migration to Offer18 has made Elakrity International Feature-Rich and Automated

With more than three years of experience in affiliate marketing, Elakrity International specializes in direct in-app traffic. At Elak

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Have No Earning Then Learn Affiliate Marketing with Zero Investment

Would you be interested in making easy money from home, especially while you sleep, or do you dream of earning money while you learn? What if you can spend

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Difference Between Digital Marketing and Affiliate Marketing

Is there a difference between Digital Marketing and Affiliate Marketing? Yes, there is. Though Affiliate

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Top Ecommerce Trends That Are Knocking on the Door!!

Each year comes with technological innovations, a new set of strategies, and daunting challenges which requires one to roll with the punches. A surging technology

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A Deep Dive into Click Through and View Through Attribution Models

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Affiliate Marketing and Channels Associated with it

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7 Ways Multi-Attributions Events will Boost Affiliate Marketing

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Ideal Affiliate Marketing Niches & Reliable Approaches to Discover the Suitable One

Affiliate marketing offers you lucrative returns if it is well utilized in an effective way. Whether it's for earning money online or reaching out to brands and a large

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Top Affiliate Marketing Trends of 2023 to Keep an Eye on

Affiliate marketing is extremely important for increasing online sales. Nowadays, big or small, all kinds of businesses leverage the tremendous benefits of affiliate m

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Role of Lead Tracking Software in Improving Business Performance

In today's technology-driven marketing, the main emphasis of digital marketers lies in generating leads. It is the engine that runs the sales vehicle. So by emphasizin

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Track Real-Time QR Code Traffic with the Brand-New Feature

In this digital age, people are using devices more than ever, and one of the most usable and handy devices among all others is the mobile phone. Nobody, especially generation Z,

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Exceptional High Converting Landing Page Builders for 2023

Landing pages are the most significant element of digital marketing. They are the best way to improve the results of marketing campaigns and stimulate business growth. A l

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A Complete Guide to Native Advertising: From Working to Future it Holds

It is the modern era of digitalisation where the crucial marketing strategy is digital advertising to approach and engage with the right audience. There are so many pr

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5 Link Checking Tools to Verify URL Redirections

The Link Tester is a cutting-edge tool with automatic capabilities to monitor and validate the redirection of campaigns. Likewise, it's intended to detect bro

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In-house Vs Managed Performance Marketing Platform

Performance Marketing Platforms are the key indicators that drive the results. These platforms monitor and analyze all of the data points associated with a campaign,

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Affiliate Program to Accelerate Business Growth

An affiliate program is a partnership between a business and those who promote a specific product. This agreement is between the product owner and product reseller,

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How to Use Smart Offer in Affiliate Marketing?

If you are looking for the most prominent feature in affiliate marketing, which is expert in optimizing the traffic of your campaigns and ensuring that the leftover tr

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OfferSync Version 2.0 - Advanced and Extended Features

Creating a campaign is the first and foremost task performed by every affiliate marketer, and doing it manually is a very time-consuming and hectic process. You can c

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Important Affiliate Marketing Terms One Must Know

Affiliate Marketing is a wonderful strategy to increase sales and make a significant amount of money online. It is a performance-based marketing st

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Integrate Facebook Ads with Offer18 to Get it Optimized

Integrate your Facebook Ads Pixel into Offer18 in a few simple steps to begin tracking Facebook Ads Performance and pushing it to Facebook Ads Manager for op

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Classification of Affiliate Marketing Software

In a world where marketing ideas and methods are submerged from all sides, affiliate marketing has become a popular choice among en

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What is Platform Migration in Affiliate Marketing?

Affiliate marketing is the most effective tool in the digital marketing toolkit. Nowadays, it is the most prevalent source adopted by brands for p

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How to Use Data Analytics for Your Business Growth

Data is the most valuable asset for any business that intends to thrive in this era. Almost every big tech company, including Google, Facebook, an

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Affiliate Marketing Software: Know How to Choose the Best One for Your Business

Affiliate marketing is one of the most effective methods businesses use to increase their revenue. Using the software is one of the most effective ways to maximize the

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Performance Marketing Platform-Everything You Need to Know

As of 2022, the global digital advertising market is valued at $571.16 billion. Data from Statista shows that this figure will continue rising and

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White Label Affiliate Marketing Software and Its Importance

Affiliate marketing has been growing in popularity over the past few years, and it’s easy to see why! In simple terms, affiliate marketing is a p

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Why Personalization is Crucial for e-Commerce Portal

Personalization is one of the most reliable ways e-commerce websites and other web platforms improve their users’ experience. On a personalized e-commerce site, user

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How Publisher Audits Lower Fraud Risk

Digital Ad fraud is a multibillion-dollar problem that is currently affecting the digital Ad industry. One of the common ways these cybercriminals

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Impact of Automating Marketing and Sales Processes

Studies show that the marketing automation software industry is one of the fastest-growing industries, with yearly growth of over 20%. This rapid g

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Audience Targeting in Performance Marketing

Performance marketing is the new bae; it has become one of the most valuable marketing strategies used by businesses worldwide. This is because this marketing system h

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Everything You Should Know About Deep Link in Affiliate Marketing

New websites are created every minute in the eCommerce world. Businesses and companies are in a hurry to get their market online and be able to target a wide audience.

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Landing Pages in Affiliate Marketing

To build a successful marketing funnel, one needs to have a great landing page. This is where the secret lies. What people see when they click on your site matters the

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Use Link Tester plus Fallback Together to Maximize Utilization of Traffic

Running an affiliate business is not easy and a lot can happen in a blink of an eye. Networks and brands sometimes fall into the hands of multiple middle men who end up

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Introducing - Advertiser URL Builder

The most time-consuming task, while setting up campaigns is adding advertiser tracking links with the right tokens against advertisers’ parameters and doing the same things while sharing

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