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New Strategies for Facebook Ads after Updated Privacy Policy of iOS

Apple's iOS 14 update has triggered a lot of conversations in the digital space about what it means for users and how it relates to Facebook advertising. You've probably heard or read

Feb 12, 2021
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Key Differences Between On-premises vs Cloud-based SaaS

When it comes to choosing which is best between an on premise and a cloud-based SaaS model, many enterprises find it hard to make a decision because they are unable to properl

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Почему стоит серьезно относиться к мошенничеству в сфере интернет-рекламы

Рекламное мошенничество это сознательная и преднамеренная деятельность, направленная на изменение ре

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5 трендов защиты данных, которые определят безопасность в 2020 году

Несомненно, 2020 год запомнится надолго, ведь в течении этого года уже произошло столько определяющи

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Best Affiliate Niches in 2021

There are many affiliate marketing niches out there but some are more profitable than others in terms of either high payouts or rising demands. If you are looking for affiliate marketing n

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Myths About Moving Your Affiliate Programs To Saas

Although SaaS is growing fast in popularity, there are many widespread assumptions about the model. The debate on which is better between SaaS platforms and in-house solutions has raged on

Jan 06, 2021
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Case Study - AdzCorner Sharing Reason that Makes Offer18 A Reliable Solution

AdzCorner is a performance-based marketing solution for advertisers, publishers, agencies, and online affiliates. With campaigns catering to 20+ countries with a s

Jan 06, 2021
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How Adjust And Appsflyer Are Improving Roas Data For Advertisers

Metrics can be best described as the foundation of any successful marketing campaign and there are several of them that marketers look out for such as quality score, click-through rate or co

Jan 03, 2021
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Wrap Up Of The Year

The year 2020 has been quite a successful year for Offer18 and with this, We look forward to taking this successful Era in the long run and keep on helping your business to grow li

Jan 01, 2021
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Case Study - How Offer18 Helped Digifish3 To Grow Faster

Digifish3 is an insightful digital outreach powerhouse comprising a group of dynamic individuals. We cater to organizations with a data-centric approach towards ac

Dec 31, 2020
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How Predictive Analytics Takes The Guesswork Out Of Campaign Performance

Just like everyone wants to be sure that they are getting the best bang for their bucks, advertisers today also love to get some level of guarantee on their ad spend. Until a few years a

Dec 30, 2020
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How IOS14 Is Changing The Future Of Mobile Advertising

The mobile advertising industry is always evolving as new events and trends contribute to shaping it year after year. One of the biggest changes in 2020 is Apple’s slew of privacy announce

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