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Affiliate marketing is one of the most effective methods businesses use to increase their revenue. Using the software is one of the most effective ways to maximize the

As of 2022, the global digital advertising market is valued at $571.16 billion. Data from Statista shows that this figure will continue rising and is expected to reach

Affiliate marketing is a performance-based system where affiliates earn commissions for driving traffic and generating leads for a company. It’s a popular way to boo

Personalization is one of the most reliable ways e-commerce websites and other web platforms improve their users’ experience. On a personalized e-commerce site, user

Digital Ad fraud is a multibillion-dollar problem that is currently affecting the digital Ad industry. One of the common ways these cybercriminals carry out Ad fraud i

Studies show that the marketing automation software industry is one of the fastest-growing industries, with yearly growth of over 20%. This rapid g

Performance marketing is the new bae; it has become one of the most valuable marketing strategies used by businesses worldwide. This is because this marketing system h

New websites are created every minute in the eCommerce world. Businesses and companies are in a hurry to get their market online and be able to target a wide audience.

To build a successful marketing funnel, one needs to have a great landing page. This is where the secret lies. What people see when they click on your site matters the

Running an affiliate business is not easy and a lot can happen in a blink of an eye. Networks and brands sometimes fall into the hands of multiple middle men who end up

The most time-consuming task, while setting up campaigns is adding advertiser tracking links with the right tokens against advertisers’ parameters and doing the same things while sharing

Affiliate marketing has been growing in popularity over the past few years, and it’s easy to see why! In simple terms, affiliate marketing is a process by which an affiliate earns a comm